Social Media Myths

Autora Liana Evans
Año 2011
Idioma English
Páginas 36
+info http://www.libeckim.com

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Guide for anyone in marketing who’s stepping into the realm of Social Media Marketing and could use help when asking the right questions of any so-called “expert” – agency or individual – to see if they really are a good fit to help you research, plan, implement and measure a social media strategy. There’s a lot of people and agencies out there that claim to be “Social Media Experts”, but are they really? How would you know?

There are eight social media myths covered in this eBook that any Director, Vice President or Chief of Marketing should be well aware of when interviewing potential vendors or social media partners.