tag:blogger.com,1999:blog-40691846721975346062024-03-08T16:33:06.918+01:00PublitecaEspacio para compartir, conversar y publicar sobre eBooks especializados en publicidad, marketing, comunicación, creatividad, internet,...Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.comBlogger32125tag:blogger.com,1999:blog-4069184672197534606.post-27606931967282082342013-05-22T08:00:00.000+02:002013-05-22T08:00:08.705+02:00Optimización del Rendimiento Web (WPO)<div class="debook1"><a href="http://www.metricspot.com/download/wpo-guide-pdf/" title="Descargar ebook"><img alt="Descargar ebook" height="270" src="http://1.bp.blogspot.com/-2YoqPNNObF0/UZitHA1UEsI/AAAAAAAAJhk/x_BccXmvxn4/s320/web-performance-optimization.jpg" style="border: none; padding: 0;" title="Descargar ebook" width="200" /></a></div><img alt="Portada del eBook" border="0" height="270" src="http://1.bp.blogspot.com/-zxHEGNFYu7M/UR45sxZJo1I/AAAAAAAAIxQ/kRRsuppQ350/s1600/descarga.png" style="float: left; margin: 0 10px 5px 0;" title="Portada del eBook" width="200" /><b>Coordina</b> Metricspot <br />
<b>Año</b> 2013<br />
<b>Idioma</b> Español<br />
<b>Páginas</b> 30<br />
<b>+info</b> <a rel="external" href="http://www.metricspot.com/rendimiento-web/" target="_blank" title="Metricspot">http://www.metricspot.com</a> <br />
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La Optimización del Rendimiento Web o WPO (siglas inglesas para "Web Performance Optimization") consiste en una serie de técnicas para acelerar el funcionamiento de una Web con el fin de mejorar la usabilidad y la experiencia del usuario. <br />
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Se han hecho numerosos estudios acerca de cómo la rapidez de una Web está directamente relacionada con la cantidad de tráfico que recibe y las probabilidades que hay de generar conversiones. <br />
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En este documento contiene unas cuantas directrices que te ayudarán a incrementar la velocidad de tu Web.<br />
Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-37597001641778729742013-05-02T07:30:00.000+02:002013-05-02T07:30:04.713+02:00Styles, Weights, Widths - It’s All in the Type Family<div class="debook1"><a href="http://www.fontshop.com/education/pdf/allinthefam.pdf" title="Descargar ebook"><img alt="Descargar ebook" height="270" src="http://3.bp.blogspot.com/-uow-Ylsa14Q/UX0qpEWbOnI/AAAAAAAAJX4/FPbFWsnkfbA/s1600/style-weight-width.jpg" style="border: none; padding: 0;" title="Descargar ebook" width="200" /></a></div><img alt="Portada del eBook" border="0" height="270" src="http://1.bp.blogspot.com/-zxHEGNFYu7M/UR45sxZJo1I/AAAAAAAAIxQ/kRRsuppQ350/s1600/descarga.png" style="float: left; margin: 0 10px 5px 0;" title="Portada del eBook" width="200" /><b>Coordina</b> Fontshop<br />
<b>Año</b> 2011<br />
<b>Idioma</b> English<br />
<b>Páginas</b> 12<br />
<b>+info</b> <a href="http://www.fontshop.com/" target="_blank" title="Fontshop">http://www.fontshop.com/</a> <br />
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<h2 style="margin-bottom: 10px;"><a href="http://www.fontshop.com/education/pdf/allinthefam.pdf" rel="nofollow" title="Descargar eBook">Descargar</a></h2><br />
A quick note before we start – when we talk about typographic terms there is the official, “correct” terminology, and then there is the commonly accepted terminology. Because of the dramatic technological changes that occurred in the type industry in the previous century, definitions have shifted. For example in metal type a “font” is one single typeface design in one specific point size, which means that metal Palatino 12 pt and Palatino 16 pt are two separate fonts. Yet when phototypesetting started replacing metal typesetting in the 1970, type became scalable (thus size-independent) and “font” came to signify a single type style, disregarding point size. And the terms “typeface” and “font” are now often used interchangeably. A similar thing happens when talking about typefaces and type families, and styles, weights, and widths.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-88578863293295401792013-02-19T07:30:00.000+01:002013-02-19T07:30:02.755+01:002013 Trends Web and Mobile<div class="debook1"><a title="Descargar ebook" href="http://www.awwwards.com/web-design-and-mobile-trends-for-2013-ebook-download-it-for-free.html"><img alt="Descargar ebook" src="http://2.bp.blogspot.com/-SEDrqc9IH0w/USEdJDN1rDI/AAAAAAAAI3Q/OzTPDnMiyuQ/s1600/trends_web_2013.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://1.bp.blogspot.com/-zxHEGNFYu7M/UR45sxZJo1I/AAAAAAAAIxQ/kRRsuppQ350/s1600/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> Awwwards <br />
<b>Año</b> 2013<br />
<b>Idioma</b> English<br />
<b>Páginas</b> 116<br />
<b>+info</b> <a href="http://www.awwwards.com/web-design-and-mobile-trends-for-2013-ebook-download-it-for-free.html" title="Awwwards" target="_blank">http://www.awwwards.com</a> <br />
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The Awwwards community are a faithful audience, always interested in learning and dedicating their time to acquiring the necessary technical knowledge to apply in their daily work. With the noble aim of being a useful tool for our community, at the end of 2012 we decided to gather the opinions of renowned experts on how the web industry will evolve in the complex times we live in, in this tower of Babel of technologies and devices that’s rushing towards us.<br />
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Of course, nobody can know for sure what might happen in the coming months and years. In fact, many of the interviewees were hesitant to give an opinion on trends. Curiously, in the end some very similar ideas emerged to make up, more than a prediction, a Ten Commandments of needs based firmly on their own experiences as users.<br />
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Trends is not only a prediction for 2013. It reflects a natural interest in how all aspects of web design will evolve over the next few years. We don’t actually know whether we will need to make a similar publication in 2014; things in this industry change quickly, so it’s possible that in less than 12 months many of these trends and technologies which now seem to be blossoming will have disappeared completely.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-36911064307388862472012-12-04T08:30:00.000+01:002012-12-04T08:30:00.487+01:0050 ways to please your customers: A guide to mobile design best practices<div class="debook1"><a title="Descargar ebook" href="http://mobify-assets.s3.amazonaws.com/teams/marketing/ebooks/mobify_50ways_ebook.pdf"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/50_design_mobile.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>coordina</b> Mobify<br />
<b>Año</b> 2012<br />
<b>Idioma</b> English<br />
<b>Páginas</b> 34<br />
<b>+info</b> <a href="http://www.mobify.com/" title="Mobify" target="_blank">http://www.mobify.com</a> <br />
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We find ourselves responsible for websites that are increasingly important – more valuable all the time in how they communicate and contribute to business goals. Yet with that increased responsibility has also come increased complexity. Building websites is harder than ever because we now need to build for a multi- screen world. This e-book is a guide for the builders of the web to navigate our complex world.<br />
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Our goal with this e-book is to arm you with both the big-picture perspective as well as the fine tactics to succeed in the multi-screen world, because, as Google reports, “90% of people move between devices to accomplish a goal, whether that’s on smartphones, PCs, tablets or TV.”Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-62437017454158831632012-07-19T10:00:00.002+02:002012-07-19T10:00:09.607+02:00Cadernos de Tipografía e Design<div class="debook1"><a title="Descargar ebook" href="#"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/cadernos_tipografia.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autor</b> Paulo Heitlinger<br /><b>Año</b> 2012<br /><b>Idioma</b> Português<br /><b>Páginas</b> 144<br /><b>+info</b> <a href="http://tipografos.net/cadernos/cadernos-23.html" title="Cadernos de Tipografia e Design" target="_blank">http://tipografos.net</a><br /><br /><h2 style="margin-bottom:10px"><a rel="nofollow" href="#" title="Descargar eBook">Descargar</a></h2><br /><br />Os «Cadernos de Tipografia e Design» incidem sobre temas relacionados com a Tipografia, o Typeface design, o Design gráfico, a análise social e cultural dos fenómenos relacionados com a edição, publicação e reprodução de textos e imagens.<br /><br />Os «Cadernos», publicados em português, e ocasionalmente e parcialmente também em castelhano, galego ou catalão, dirigem os seus temas ao mundo lusófono e hispânico, concretamente a leitores em Portugal, Espanha, Brasil e América Latina.<br /><br />A distribuição é feita gratuitamente, por divulgação da versão PDF posta à disposição do público interessado em www.tipografos.net/cadernosJavier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-74543592576847457762012-07-04T11:00:00.001+02:002012-07-04T11:00:00.454+02:00Inspiration Magazine<div class="debook1"><a title="Descargar ebook" href="http://www.revistainspiration.net/app/download/6161686380/INSPIRATION+?t=1338537438"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/inspiration.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autor</b> Fran Navas<br /><b>Año</b> 2012<br /><b>Idioma</b> Español<br /><b>Páginas</b> 44<br /><b>+info</b> <a href="http://www.revistainspiration.net" title="Revista Inspiration" target="_blank">http://www.revistainspiration.net</a><span style="">(Número de Junio 2012)</span><br /><br /><h2 style="margin-bottom:10px"><a rel="nofollow" href="http://www.revistainspiration.net/app/download/6161686380/INSPIRATION+?t=1338537438" title="Descargar eBook">Descargar</a></h2><br /><br />La revista 'Inspiration' nace con la ilusión de ser una nueva fuente de consulta a la hora de desarrollar la idea de uno de tus futuros proyectos. En ella encontrarás ejemplos dentro del mundo del diseño, el arte, la fotografía, la arquitectura y la ilustración.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-46078225420665371682012-03-22T10:30:00.000+01:002012-03-22T10:30:02.672+01:00El bombín cuadrado - Evolución<div class="debook1"><a title="Descargar ebook" href="http://www.elbombincuadrado.com/revistas/09/files/el_bombin_cuadrado_09.pdf"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/bombin_evolucion.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> La sombrerería<br />
<b>Año</b> 2012<br />
<b>Idioma</b> Español<br />
<b>Páginas</b> 38<br />
<b>+info</b> <a href="http://www.elbombincuadrado.com/" title="El bombín cuadrado" target="_blank">http://www.elbombincuadrado.com/</a> <br />
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Millones de años después del evento más singular conocido por el ser humano hay quien dice que Dios nos creó a su imagen y semejanza y que Charles Darwin y su Teoría de la Evolución no es más que un cuento para niños ateos. Negar la evidencia de la evolución es una idea de lo más singular.<br />
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Aquí estamos, escribiendo, leyendo y dibujando con tecnología creada por la ciencia humana. Esa es nuestra mayor virtud y defecto, la tecnología. Gracias a ella nuestro cerebro se hizo más grande y gracias a ella cada vez pensamos menos con ese enorme cerebro. No estaríamos aquí sin las maravillas de la evolución, avanzar y no detenerse, pero sin perjudicar, en eso consiste este juego. Esto mismo es lo que vais a encontrar aquí, un pequeño universo de bombines inquietos y su particular punto de vista sobre la evolución.<br />Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-69079180943634342802012-03-08T10:30:00.000+01:002012-03-08T10:30:01.979+01:00Galería Central 2008-2010<div class="debook1"><a title="Descargar ebook" href="http://www.box.com/shared/ead0or4ot2ddpv7pk9ih"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/galeria_central.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordinan</b> Tecla Lumbreras e Isabel Garnelo <br />
<b>Año</b> 2012<br />
<b>Idioma</b> Español<br />
<b>Páginas</b> 127<br />
<b>+info</b> <a href="http://galcentral.blogspot.com/" title="Galería Central" target="_blank">http://galcentral.blogspot.com</a> <br />
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El catálogo de Galería Central recoge las actividades desarrolladas por el espacio expositivo del mismo nombre durante el período 2008-2010. Una publicación editada por la Facultad de Ciencias de la Comunicación y el Vicerrectorado de Cultura y Relaciones Institucionales de la Universidad de Málaga, que, según su impulsora, Tecla Lumbreras, “encierra la pasión, creatividad y empeño de un grupo de estudiantes y profesores que hace ya cuatro años, gracias al apoyo y compromiso del equipo decanal, creyó que sólo hacía falta un pasillo para contar las pequeñas y grandes historias de compañeros y antiguos alumnos de éste y otros centros universitarios”.<br />
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El fino y cuidado envoltorio que encierra numerosas fotografías, diseño gráfico, textos y artículos de prensa es el resultado del empeño y dedicación de las profesoras que coordinan el proyecto.<br />Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-33960685520586084642012-02-21T10:30:00.000+01:002012-02-21T10:30:02.919+01:00Best of Smashing Magazine<div class="debook1"><a title="Descargar ebook" href="http://anniversary.smashingmagazine.com/best-of-smashing-magazine.zip"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/smashing_magazine.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> Smashing Magazine<br />
<b>Año</b> 2012<br />
<b>Idioma</b> English<br />
<b>Páginas</b> 409<br />
<b>+info</b> <a href="http://www.smashingmagazine.com/2011/09/08/to-five-smashing-years-and-a-free-anniversary-ebook-treat/" title="Smashing Magazine" target="_blank">http://www.smashingmagazine.com</a> <br />
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The eBook contains the best articles that have been published on Smashing Magazine in the last five years — and by “best,” we mean the most useful, most interesting or most inspiring. The articles have been carefully edited, proofread and updated for your convenience and reading pleasure on your eBook reader.<br />
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It discusses usability issues and the principles of effective Web design. It covers the guidelines for beautiful and effective typography, and it spotlights methods of responsive Web design. In addition, you’ll learn how to master professional Photoshop techniques, explore storytelling in your designs, and focus on three key areas to polish your content strategy. Never thought that harmony between designers and developers was possible? Dig in to see how the two camps can collaborate productively and learn from each other.<br />Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-47536477216749463062012-02-09T10:30:00.000+01:002012-02-09T10:30:01.465+01:00Arte joven y cultural digital<div class="debook1"><a title="Descargar ebook" href="http://www.articaonline.com/wp-content/plugins/download-monitor/download.php?id=1"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/arte_joven.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autores</b> Mariana Fossatti y Jorge Gemetto<br />
<b>Año</b> 2011<br />
<b>Idioma</b> Español<br />
<b>Páginas</b> 55<br />
<b>+info</b> <a href="http://www.articaonline.com/descarga-el-e-book-arte-joven-y-cultura-digital/" title="#" target="_blank">http://www.articaonline.com</a> <br />
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“Arte joven y cultura digital” fue una experiencia educativa masiva, abierta y gratuita, que tuvo lugar entre el 26 de septiembre y el 17 de octubre de 2011. La iniciativa fue concebida y organizada dentro del marco de Ártica - Centro Cultural 2.0. Contó con la participación de más de 400 creadores jóvenes de Iberoamérica, quienes durante las tres semanas del curso analizaron experiencias, compartieron materiales y debatieron en foros de discusión.<br />
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Este libro presenta los textos educativos redactados por los autores especialmente para el curso. Se constituye, no obstante, como un libro autónomo, pensado para que el lector que no ha participado del curso pueda leerlo como cualquier otro libro. Los textos originales han sido revisados, ampliados en algunos casos y adaptados para ser leídos en formato e-book. Además, se han incluido apartados nuevos que desarrollan temas abordados lateralmente durante el curso, por lo cual esperamos que los ex-alumnos también encuentren útil y provechosa la lectura de cada capítulo.<br />Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-83247630019998420872012-01-12T10:30:00.000+01:002012-01-12T10:30:01.564+01:00La profesión del Diseño<div class="debook1"><a title="Descargar ebook" href="http://www.surgenia.es/images/pdf/diseno_profesional.pdf"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/profesion_diseno.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autor</b> Surgenia<br /><b>Año</b> 2009<br /><b>Idioma</b> Español<br /><b>Páginas</b><br /><b>+info</b> <a href="http://www.surgenia.es/ano-2009/249-la-profesion-del-diseno" title="Surgenia" target="_blank">http://www.surgenia.es</a><br /><br /><h2><a rel="nofollow" href="http://www.surgenia.es/images/pdf/diseno_profesional.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />El Manual de Buenas Prácticas del Diseño para la Empresa pretende dar a conocer las características y forma de proceder en los encargos de diseño y servir de guía para la empresa.<br /><br />El Manual, que se complementa con dos volúmenes dirigidos a las empresas privadas y a los profesionales del diseño, abarca entre otros temas: Para qué es el diseño, la estrategia de diseño, el trabajo del diseñador o la contrataciónJavier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-42157977025869303852011-12-22T10:30:00.000+01:002011-12-22T10:30:00.756+01:00La empresa y el diseño<div class="debook1"><a title="Descargar ebook" href="http://www.surgenia.es/images/pdf/diseno_empresas.pdf"><img alt="Descargar ebook" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/empresa_diseno.jpg" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://ideacreativa.es/publiteca2/descarga.png" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> Surgenia<br /><b>Año</b> 2009<br /><b>Idioma</b> Español<br /><b>Páginas</b> 137<br /><b>+info</b> <a href="http://www.surgenia.es/ano-2009/183-la-empresa-y-el-diseno" title="Surgenia" target="_blank">http://www.surgenia.es</a><br /><br /><h2><a rel="nofollow" href="http://www.surgenia.es/images/pdf/diseno_empresas.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />El Manual de Buenas Prácticas del Diseño para la Empresa pretende dar a conocer las características y forma de proceder en los encargos de diseño y servir de guía para la empresa.<br /><br />El Manual, que se complementa con dos volúmenes dirigidos a las empresas privadas y a los profesionales del diseño, abarca entre otros temas: Para qué es el diseño, la estrategia de diseño, el trabajo del diseñador o la contratación del profesional.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-13858732208496051312011-09-15T11:00:00.000+02:002011-09-15T11:00:07.726+02:00Nasdaq: Corporate Branding & Design 2011<div class="debook"><a title="Descargar ebook" href="#"><img alt="Descargar ebook" src="http://ideacreativa.es/publiteca2/descarga.png" style="border:none; padding:0" width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/nasdaq.jpg" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autor</b> José Ramón López<br />
<b>Año</b> 2011<br />
<b>Idioma</b> English<br />
<b>Páginas</b> 32<br />
<b>+info</b> <a href="http://www.vasyt.com/" title="Vasyt Blog" target="_blank">http://www.vasyt.com</a> <br />
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<h2><a rel="nofollow" href="http://www.box.net/shared/2z4f3t0f79pqpg24i780" title="Descargar eBook">Descargar aquí</a></h2><br />
Almost all of the NASDAQ communications are made in digital media like pdf files and its main website, not being almost necessary printed matterials, apart from business cards and some annual reports in order to inform its investors once a year.<br />
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The first thing that catches your attention when you have a look at the NASDAQ logo is the easily recognizable colour. The turquoise colour is not usualy used in the financial companies. Instead of that the most of the companies work with blue or red colours.<br />
Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-1211814606812602552011-06-15T11:30:00.001+02:002011-07-31T03:11:28.288+02:00Design your imagination<div class='debook'><a title='Descargar ebook' href='http://www.webguru-india.com/images/free-webdesign-ebook.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/design_your_imagination.jpg" alt="Portada del eBook" border="0" width="200" height="270"/><b>Autor</b> Webguru India<br /><b>Año</b> 2010<br /><b>Idioma</b> Español<br /><b>Páginas</b> 50<br /><b>+info</b> <a href="" title="" target="_blank">http://www.webguru-india.com</a><br /><br /><h2><a rel="nofollow" href="http://www.webguru-india.com/images/free-webdesign-ebook.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />This e-book on web designing is very resourceful and covers different areas of discussion beginning from the history of web design to its latest trends and its prospect in the effective ways of designing the pages by avoiding the common mistakes and many more relevant topics.<br /><br />An attempt has taken to make this web design e-book a helpful guide to beginners who are the futuristic professionals of tomorrow.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-54853387370623512022011-06-02T11:00:00.001+02:002011-07-31T03:42:56.373+02:00Revolutionart: Nuclear<div class='debook'><a title='Descargar ebook' href='http://www.revolutionartmagazine.com/29'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/revolutionart.jpg" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> Revolutionart<br /><b>Año</b> 2011<br /><b>Idioma</b> English<br /><b>Páginas</b> 346<br /><b>+info</b> <a href="http://www.revolutionartmagazine.com/29" title="Revolutionart" target="_blank">http://www.revolutionartmagazine.com</a><br /><br /><h2><a rel="nofollow" href="http://www.revolutionartmagazine.com/29" title="Descargar eBook">Descargar aquí</a></h2><br /><br />REVOLUTIONART International Magazine is a publication delivered in pdf format as a collective sample of the best of graphic arts, videos, music, modeling, and world trends.<br /><br />It's a revolutionary platform, a massive propaganda to communicate global messages and make people think. REVOLUTIONART delivers pure talent to more than 70,000 subscribers and readers per edition around the world.<br /><br />The objective of REVOLUTIONART is to serve as a inspirational source to artists, models, advertisers, photographers, designers and communicators in general who wish to explore new alternatives of expression through graphical samples of design, photo, illustration, ads, fashion, music, and general visual arts.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-14277252769700951432011-05-31T11:00:00.002+02:002011-07-31T03:43:52.514+02:00Helvetica: Complements & Alternatives<div class='debook'><a title='Descargar ebook' href='http://www.fontshop.com/education/pdf/helvetica.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/helvetica.jpg" alt="Portada del eBook" border="0" width="200" height="270"/><b>Coordina</b> Fontshop<br /><b>Año</b> 2011<br /><b>Idioma</b> English<br /><b>Páginas</b> 23<br /><b>+info</b> <a href="http://www.fontshop.com" title="Fontshop Education" target="_blank">http://www.fontshop.com</a><br /><br /><h2><a rel="nofollow" href="http://www.fontshop.com/education/pdf/helvetica.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />We asked experts we admire to round up typefaces that share a common use, style, or concept. Indra Kupferschmid is a German typographer and writer who lives in Bonn and teaches in Saarbrücken at the French border. As co-author of “Helvetica forever”, Indra is often asked what typeface to combine with the world’s most famous font. As Indra puts it, “Helvetica is often described as the tasteless white rice among typefaces: satisfies easily, cheap and fast. But the good thing is, you can take the design into different directions with the sauce and side dishes (the typefaces you pair with Helvetica).”<br /><br />Indra shares her favorite Helvetica companions with the following guidelines in mind: “Focusing on contrast makes combining fonts easier. Better not pair Helvetica (or other Neo-Grotesques) with another sans serif (like a Humanist Sans). Instead, choose a serif or a slab. Transitional and Modern (bracketed) serifs work quite well with Helvetica. So do most Garaldes like Garamond — it all depends on what kind of atmosphere you’re aiming for. Browse the list of ideas below, or look for faces with broad proportions, a large x-height, or similar characteristics, like an uppercase ‘R’ with a vertical tail.”Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-89420657088590601222011-03-15T11:00:00.018+01:002011-08-02T18:26:47.882+02:00Pícame - Visual Arts Smugglers<div class='debook'><a title='Descargar ebook' href='http://www.picamemag.com/download/' target="_blank"><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/picame.jpg" alt="Portada del eBook" border="0" /><b>Coordina</b> Pícame <br /><b>Año</b> 2011<br /><b>Idioma</b> English / Italiano<br /><b>Páginas</b> según edición <br /><b>+info</b> <a href="http://www.picamemag.com" title="Pícame Magazine" target="_blank">http://www.picamemag.com</a> <br /><br /><h2><a rel="nofollow" href="http://www.picamemag.com/download/" title="Descargar eBook">Descargar aquí</a></h2><br />Pìcame is an editorial project born and developed on the web, in a digital format. An e-magazine and a blog that since 2008 look through the world of illustration, design and photography in search of free spirits, of niche characterized by a high expressive quality far from the mainstream system of the current market. Curiosity as leading value and source of inspiration of Pìcame authors and readers that, with a careful glance on the artistic avant guard, have become in the latest period the most wanted visual arts smugglers of the web.<br /><br />Vía <a target="_blank" title="Visitar Haz el blog y no la guerra" href="http://www.hazelblogynolaguerra.es">Haz el blog y no la guerra</a>Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-24128276692667636892011-02-17T11:00:00.002+01:002011-08-02T18:33:46.730+02:00The vignelli canon<div class='debook'><a title='Descargar ebook' href='http://www.vignelli.com/canon.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/vignelli-canon.jpg" alt="Portada del eBook" border="0" /><b>Autor</b> Massimo Vignelli<br /><b>Año</b> 2009<br /><b>Idioma</b> English<br /><b>Páginas</b> 96<br /><b>+info</b> <a href="http://www.vignelli.com/canon.pdf" title="The Vignelli" target="_blank">http://www.vignelli.com</a> <br /><br /><h2><a rel="nofollow" href="http://www.vignelli.com/canon.pdf" title="Descargar eBook">Descargar aquí</a></h2><br />Massimo Vignelli has published an amazing 96 page book on better understanding typography in graphic design, according to him. The book gives specific details on Vignelli’s methodology and approach as well as how he decides on paper sizes, typefaces and other tangibles. There is also a nice section on grids.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-69871873140958974872011-01-27T10:30:00.003+01:002011-08-02T18:40:16.101+02:00Rhetoric in Graphic Design<div class='debook'><a title='Descargar ebook' href='http://www.barbaraemanuel.com/rhetoric/rhetoric_design.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0pt 10px 5px 0pt; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/rhetoric-design.jpg" alt="Portada del eBook" border="0" /><b>Autora</b> Bárbara Emanuel<br /><b>Año</b> 2010<br /><b>Idioma</b> English<br /><b>Páginas</b> 94<br /><b>+info</b> <a href="http://www.barbaraemanuel.com" title="Barbara Emanuel">http://www.barbaraemanuel.com</a><br /><br /><h2><a rel="nofollow" href="http://www.barbaraemanuel.com/rhetoric/rhetoric_design.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />Starting with the premise that there is no pure information in human communication and, therefore, no neutrality in graphic design, this work explores the possibilities of visual rhetoric in this field. The emphasis is placed on some areas, such as news and information design, where the presence of rhetoric is less clear than in areas such as advertising and poster design.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-72756107015351607602011-01-25T10:30:00.001+01:002011-08-02T18:41:10.743+02:00The Typographer’s Glossary<div class='debook'><a title='Descargar ebook' href='http://www.fontshop.com/education/pdf/typographers_glossary.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/glosario-tipografia.jpg" alt="Portada del eBook" border="0" /><b>Coordina</b> Fontshop<br /><b>Año</b> 2010<br /><b>Idioma</b>English<br /><b>Páginas</b> 29<br /><b>+info</b> <a href="http://www.fontshop.com" title="Fontshop">http://www.fontshop.com</a><br /><br /><h2><a rel="nofollow" href="http://www.fontshop.com/education/pdf/typographers_glossary.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />Typography is the art and technique of arranging type, type design, and modifying type glyphs. Type glyphs are created and modified using a variety of illustration techniques. The arrangement of type involves the selection of typefaces, point size, line length, leading (line spacing), adjusting the spaces between groups of letters (tracking) and adjusting the space between pairs of letters (kerning).<br /><br />Typography is performed by typesetters, compositors, typographers, graphic designers, art directors, comic book artists, graffiti artists, and clerical workers. Until the Digital Age, typography was a specialized occupation. Digitization opened up typography to new generations of visual designers and lay users.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-25734278986179837832010-10-21T10:00:00.001+02:002011-08-02T19:03:27.190+02:00Type Classification Handbook<div class='debook'><a title='Descargar ebook' href='http://justcreativedesign.com/web/type-classification-ebook.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/tipo-clas.jpg" alt="Portada del eBook" border="0" /><b>Autor</b> Jacob Cass<br /><b>Año</b> 2008<br /><b>Idioma</b> English<br /><b>Páginas</b> 29<br /><b>+info</b> <a href="http://justcreativedesign.com/" title="Just Design Creative">http://justcreativedesign.com</a><br /><br /><h2><a rel="nofollow" href="http://justcreativedesign.com/web/type-classification-ebook.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />This book has been made to help you learn the 10 broad classifications of type. These are the basic foundations of what you need to learn to learn typography and it is essential for any designer to know how to classify type.<br /><br />This book goes through the 10 type classifications with a brief history as well as the key characteristics of each. This book has been made to come back to for easy referencing and it looks great printed as well.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-50561093471760645952010-10-13T10:00:00.001+02:002011-08-02T19:05:53.141+02:00A Concise Guide to Archiving for Designers<div class='debook'><a title='Descargar ebook' href='http://www.aiga.org/resources/content/5/0/5/1/documents/AIGA-NAGO-guide-to-archiving.pdf'><img alt='Descargar ebook' src='http://ideacreativa.es/publiteca2/descarga.png' style='border:none; padding:0' width="200" height="270"/></a></div><img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/archiving-designers.jpg" alt="Portada del eBook" border="0" /><b>Autor</b> Karin van der Heiden<br /><b>Año</b> 2008<br /><b>Idioma</b> English<br /><b>Páginas</b> 13<br /><b>+info</b> <a href="http://www.aiga.org/" title="AIGA">http://www.aiga.org/</a><br /><br /><h2><a rel="nofollow" href="http://www.aiga.org/resources/content/5/0/5/1/documents/AIGA-NAGO-guide-to-archiving.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />The guide provides designers with the proper ways to store and describe their collections in 10 short chapters. Archiving is not the same as keeping. It is about identifying items of lasting value. Consider what can contribute towards a representative overview. This includes not only the pieces that document the design process, but also other material that gives insight into the work (or life) of a designer or a studio.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com1tag:blogger.com,1999:blog-4069184672197534606.post-1120026518162642462010-10-05T10:00:00.000+02:002010-10-05T10:00:02.902+02:00Design with Intent<img style="margin: 0 10px 5px 0; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/design-intent.jpg" alt="Portada del eBook" border="0" /><b>Autores</b> Dan Lockton, David Harrison y Neville A. Stanton<br /><b>Año</b> 2010<br /><b>Idioma</b> English<br /><b>Páginas</b> 111<br /><b>+info</b> <a href="http://www.danlockton.com/dwi/Main_Page" title="Design with Intent">http://www.designwithintent.co.uk</a><br /><br /><h2><a rel="nofollow" href="http://research.danlockton.co.uk/toolkit/designwithintent_cards_1.0_draft_300dpi.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />All design influences our behaviour, but as designers we don't always consciously consider the power this gives us to help people, (and, sometimes, to manipulate them). There's a huge opportunity for design for behaviour change to address social and environmental issues where people's behaviour is important, but as yet little in the way of a guide for designers and other stakeholders, bringing together knowledge and examples from different disciplines, and drawing parallels which can allow concepts to be usefully transposed. The Design with Intent toolkit (the cards and wiki) aims to make a start, however small, on this task.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-14996726809627303252010-09-15T10:00:00.000+02:002010-09-15T10:00:02.790+02:00How to create Web sites and applications with HTML, CSS, Javascript, PHP and MySQL<img style="margin: 0pt 10px 5px 0pt; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/web-book.jpg" alt="Portada del eBook" border="0" /><b>Autor</b> Robert Schifreen<br /><b>Año</b> 2010<br /><b>Idioma</b> English<br /><b>Páginas</b> 350<br /><b>+info</b> <a href="http://www.the-web-book.com" title="The Web Book">http://the-web-book.com</a><br /><br /><h2><a rel="nofollow" href="http://www.the-web-book.com/index.php?a=s1" title="Descargar eBook">Descargar aquí</a></h2><span style="font-size:85%;">(Requiere un pequeño registro)</span><br /><br />If you want to create web sites, there are hundreds of books and web pages that claim to show you how. Some of them are very good indeed. But this book isn’t like all those other books and web pages, for a number of important reasons. <br /><br />The Web Book covers all of the technologies that you need to know in order to create Web sites, both using static HTML pages and database-driven sites.<br /><br />Unlike many books on the subject that were written some years ago, The Web Book teaches you up-to-date methods. Follow the instructions here and you can be confident that you’re doing things in the right way, rather than using old-fashioned techniques that are now frowned upon.Javier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0tag:blogger.com,1999:blog-4069184672197534606.post-27307397785105706172010-09-02T10:30:00.000+02:002010-09-02T10:30:00.066+02:00Web Designer's Success Guide<img style="margin: 0pt 10px 5px 0pt; float: left;" src="http://dl.dropbox.com/u/7141376/publiteca/portadas/web-success.jpg" alt="Portada del eBook" border="0" /><b>Autor</b> Kevin Airgid<br /><b>Año</b> 2006<br /><b>Idioma</b> English<br /><b>Páginas</b> 81<br /><b>+info</b> <a href="http://book.airgid.com/" title="Airgid">http://book.airgid.com/</a><br /><br /><h2><a rel="nofollow" href="http://book.airgid.com/wdsg_fitc.pdf" title="Descargar eBook">Descargar aquí</a></h2><br /><br />Web Designer's Success Guide is the definitive guide to starting your own freelance Web design business. In this book he gives designers step-by-step instructions on how to achieve the following:<br /><br /> - Transition from full-time to self-employment<br /> - Freelance on the side to make additional income<br /> - Find new clients and keep them coming back for more<br /> - Market your freelance business<br /> - Manage your projects professionally<br /> - Price your services appropriatelyJavier Cerezohttp://www.blogger.com/profile/03538679931428416664noreply@blogger.com0